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Pfizer Health Solutions launches OwnHealth Choice

March 10, 2011

Pfizer Health Solutions – an exhibitor at the Healthcare Innovation Expo – is launching OwnHealth Choice, a pioneering system for creating and running telephone based self-care programmes for people with long-term conditions. Supporting data demonstrate the effectiveness of telephone based care with significant reductions in time spent in hospital and in costs of care.

The programme is commissioned and delivered locally and is aligned with key HNS priorities to improve the quality of care, increase health efficiencies and reduce the number of episodes of unscheduled treatment.

Andrew Donald, Chief Executive of NHS Birmingham East and North said, “These programmes are not designed to replace face-to-face patient and healthcare professionals interactions, but to provide a support framework allowing more extensive self-care, improving the patient experience and driving down long-term healthcare costs.”

OwnHealth Choice consists of three comprehensive training and implementation modules, ‘Self Care Coaching’, ‘Long Term Conditions’ training and ‘Setting up OwnHealth in Your Area’. OwnHealth Choice contains everything needed to deliver the OwnHealth self-care system. It has been developed to help people with diabetes, cardiovascular disease, chronic obstructive pulmonary disease (COPD) and heart failure.

OwnHealth has been running in Birmingham, Nottingham and Walsall for several years. The OwnHealth Choice e-learning system allows local commissioners to implement the programme in their own locality using existing resources. OwnHealth Choice can be commissioned on any scale, giving localities the options of how, when and where to target the programme.

“The data from existing Own Health services show significant associations between enrolment and reductions in the number of hospital spells and cost of care for patients with heart failure, COPD, diabetes and coronary heart disease,” said Jo Wales, Head of Pfizer Health Solutions UK. “For people with heart failure, the programme correlated to a 28% reduction in the time spent in hospitals, and savings of £1,031 – or 39% – per patient.


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